So what's Steve Jobs got to do with Offline Marketing?   Watch and see what you
pick up from it.

You can skip to 20:00 and watch the section on how he built the mouse....

They key is (as the narrator says) was that Jobs was 'more editor than INVENTOR....

tweaking existing technology...

"Steve connected the dots... he saw a little bit of this, he saw a little bit of that..."  
and he combined it in a way that worked for him.

I use that same philosophy with WSO's or any other program I buy...

I almost NEVER use it the same way as the author may have. But I borrow "a little
bit of this and that," and piece it together in a way that works for ME.

(That's why I keep buying and sharing WSO's)

I highly suggest you do the same because each of us is DIFFERENT.

And remember, Jobs didn't go straight to making an iPAD overnight.

Everyone starts from somewhere.

Like the saying goes, "You don't have to get it perfect, just get it going."



 


Comments

02/05/2012 22:05

Great find there Jim - and great points too! I've been reading Steve's biography and the partnership he had with Woz is really interesting - Woz is certainly a genius, but without the marketing skills Jobs had, I don't think either would have been as successful on their own.

The more I learn about Jobs, the more I think he and Jay Abraham must've crossed paths at some point. ;-)

All the best,

Steve

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